Production firm BermanBraun is looking at teaming up with MSNBC.com on a new content site that intends to serve as the intersection for celebrity and politics news, Mediaweek reports, citing unidentified sources. The project is related to BermanBraun’s work with Microsoft (NSDQ: MSFT) portal MSN’s entertainment channel Wonderwall. The site doesn’t have a name yet, but would be in the mode of Wonderwall, emphasizing gossip and the more “glamorous” governmental figures. It’s expected to launch later this summer.

The new site would also borrow the look of Wonderwall, which sports a horizontal scroll “wall” which is meant to replicate flipping the pages of a glossy magazine.

While the plans are still in the nascent stage, MSNBC.com would serve as the destination for the political channel. The cable TV site would also run ad operations for the site.

This is the third assignment Microsoft has given BermanBraun, which is run by entertainment production vets Gail Berman and Lloyd Braun. In addition to last year’s launch of Wonderwall, in April, the partnership unveiled a new lifestyle site called Glo, which also includes input from mag publisher Hachette Filipacchi Media U.S.

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